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Affiliate Marketing


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 what is Affiliate marketing



Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's own marketing efforts. The industry has four core players: the merchant (also known as 'retailer' or 'brand'), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as 'the affiliate'), and the customer. The market has grown in complexity to warrant a secondary tier of players, including affiliate management agencies, super-affiliates and specialized third party vendors.

Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC - Pay Per Click), e-mail marketing, content marketing and in some sense display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.


Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. However, both are distinct forms of marketing and the main difference between them is that affiliate marketing relies purely on financial motivations to drive sales while referral marketing relies on trust and personal relationships to drive sales.

Affiliate marketing is frequently overlooked by advertisers. While search engines, e-mail, and website syndication capture much of the attention of online retailers, affiliate marketing carries a much lower profile. Still, affiliates continue to play a significant role in e-retailers' marketing strategies.



how to start an affiliate marketing business

here are tons of companies and webmasters using affiliate programs to boost their online sales and most of these affiliate programs are free to join. When you sign up for an affiliate program, an affiliate link with a unique affiliate ID will be assigned to you. The affiliate link is used for marketing the products of your merchant. When a visitor buys an item through your affiliate link, you earn affiliate commission. Here are the steps to starting an affiliate marketing business: 

how to start affiliate marketing

Research affliate programs. Find out which products are most popular and what is its conversion rate. Visit the seller's website to see whether their sales letters are enough to generate sales. A conversion rate of 5% is reasonably good. This means that for every 100 people landing on your merchant’s website, 5 visitors will place an order.join an affiliate program.
  • Choose a program that offers recurring commissions that compound each month as you refer more customers.
Promote an affiliate program through a website. You will have more options in sending potential buyers to your affiliate programs if you create a website to promote your affiliate programs. Visiting other professional websites of your niche is a good way to get some ideas on how to design your website. 

Make your website content relevant. For example, if your affiliate sells e-books, you can write a review or make a YouTube video for each e-book with an affiliate link to the sales website.


Drive targeted traffic to your website. To earn affiliate commission you need to drive targeted traffic to your website. The more traffic your website gets, the more likely you’ll generate sales. There are several ways to drive targeted traffic to your site in short period of time:

  • Pay-per-click (PPC) Advertising. You can get a lot of targeted traffic from PPC advertising programs. The two most popular and effective PPC advertising programs are Google Adwords and Yahoo Search Marketing. These programs allow you to bid for top rankings on the keywords of your choice. When someone enters a search term matches your keyword in the PPC search engine and press the search button, your contextual ad will appear on the sidebar of the search result page. If the visitor clicks through your ad to your website, you’ll be charged based on your bid amount. Also, PPC advertising programs will distribute your ads to websites of their content networks also.
  • Article Marketing. Write an article related to your affiliate products with a link to your website in the article’s resource box and submit it to credible article directories. To get more and continuous targeted traffic, you need to write more articles, however make sure that the articles are quality. Try to publish a new article every week. Doing this for a year can drive truckloads of free traffic to your website.
  • Post Messages on Forums. Post messages on community forums with a link to your site in the signature of each message. Make sure your forum profile includes your website link within the signature option. Spend a few hours navigating the pages of the forums. You can ask questions and post informative and helpful replies to other peoples’ questions or messages to build your status. The more people trust you, the more likely they will click your link.
  • Post videos on youtube about the product. These video reviews are the quickest and the most effective way to build trust by showing the benefits of the product in real time. Since Google owns youtube your videos can even rank high in the google organic search.You can even provide a link under the video and you can encourage your visitors to purchase the product through your affiliate link.
read also :Affiliate Marketing how To's, company;s and their websites
               What Is Affiliate Marketing? learn how to Affiliate Marketing

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